NFL Play Action debuts exclusively on Paramount+ on Wednesday, Sept. 9. Hosted by Kyle Brandt and Ally Love, the new, weekly show is a family-oriented deep dive into the NFL season, and the week’s biggest matchups,
NFL Play Action will focus on, of course, football, but that’s not all. The series will also tackle the culture of the league — including fashion, food, follies and more from the 2026 NFL season.
Here’s everything you need to know about Paramount+’s new NFL series.
Key facts
- Premieres: Wednesday, Sept. 9, 2026
- Schedule: New episodes launch weekly on Wednesdays
- Runtime: 30 minutes
- Streaming: Paramount+
- Executive Producers: Josh Allen, Matt Greenfield, Jesse Sisgold, Jon Weinbach, Lauren Gaffney, Chris Ogden, Lindsey Cohen, Kyle Brandt, Jessica Boddy, Ross Ketover, Ken Rodgers, Keith Cossrow for NFL Films
- Hosts: Kyle Brandt and Ally Love
- Format: Weekly family-focused NFL series
What is NFL Play Action?
NFL Play Action is a magazine-style Paramount+ weekly original NFL series geared toward family audiences. Every episode spotlights the upcoming NFL week’s biggest storylines, stars, and moments both on and off the field.
When does the show premiere?
NFL Play Action premieres on Wednesday, Sept. 9, with weekly installments launching on Paramount+ every Wednesday.
How to watch
You can watch NFL Play Action on Paramount+ with a subscription.
When the show premieres, get started with your Paramount+ subscription (any plan), and/or log into your account, and search for the title on the Paramount+ app or via your computer browser at ParamountPlus.com. Once you’ve found it, go ahead, and start watching. You can stream episodes on demand.
Who hosts the show?
NFL Play Action is hosted by Kyle Brandt, who also hosts NFL Network’s Good Morning Football, as well as fitness instructor and media personality Ally Love.
Who is involved behind the scenes?
NFL Play Action is executive produced by NFL MVP and Buffalo Bills star quarterback Josh Allen, as well as Skydance Sports, with Jesse Sisgold, Jon Weinbach, Lauren Gaffney, Chris Ogden, and Matt Greenfield as executive producers for Skydance Sports. Lindsey Cohen, and Ross Ketover, Ken Rodgers, Keith Cossrow and Jessica Boddy executive producing for NFL Films. Kyle Brandt also executive produces while Dan Marks and Ben Davies serve as co-executive producers for the series.
What is the show about?
NFL Play Action is about the culture of the NFL, from fashion and food to the follies and more. The show focuses on the biggest storylines and moments from around the league.
Who is the show for?
NFL Play Action is for football fans of all ages. It’s specifically geared toward family audiences.
Which NFL players will appear?
You’ll have to watch to find out, but it’s safe to say that Josh Allen, an executive producer of NFL Play Action, will appear on the series.
Is there a trailer?
Yes. There is a trailer for NFL Play Action that was released ahead of the Wednesday, Sept. 9 premiere. You can watch it here.
