Zuffa Boxing: Everything You Need To Know

For years, Dana White has been adamant about one thing: The sport of pro boxing should be a total knockout.

Enter into the ring Zuffa Boxing.

Founded by White, the new professional boxing promotion from TKO Group Holdings, the parent company of UFC, and Sela, the entertainment conglomerate, launches tonight, with its debut event, billed as Zuffa Boxing 01, streaming live at 9 PM ET/6 PM PT on Paramount+.

“I’m excited to bring great boxing events to a global audience,” White, UFC President and CEO, said in a statement. “There are millions of boxing fans that will now be able to watch competitive fights with up-and-coming boxers as well as the biggest stars in the sport.”

The Zuffa Boxing 01 fight card boasts a main event of Callum Walsh vs. Carlos Ocamo. The action will go down one night before the UFC on Paramount+ live-event era kicks off with Saturday’s much-anticipated UFC 324: Gaethje vs. Pimblett.

Here’s everything you need to know about Zuffa Boxing, including a deeper look at what it is, and how it plans to operate. You’ll also find out where you can watch the fights. (Hint: You’re in the right place right now.)

What is Zuffa Boxing?

Zuffa Boxing is a newly launched professional boxing promotion created by the same leadership that built UFC into a global sports brand. Dana White is the founder.

The mission of Zuffa Boxing is straightforward, but ambitious: modernize boxing’s promotional model by borrowing the elements that helped UFC grow MMA – centralized promotion, cleaner matchmaking, and clearer stakes.

Unlike traditional boxing promotions that have often operated at cross purposes, Zuffa Boxing is positioned to be a unified league-style brand. The goal is to make it easier for fans to understand who’s fighting, why it matters, and what comes next.

For viewers familiar with UFC events, the presentation will feel intentional. Fight cards are designed as complete experiences rather than collections of loosely connected bouts, and fighters are positioned as long-term investments rather than one-off attractions.

Who Is Behind Zuffa Boxing?

Zuffa leadership and executives

Zuffa Boxing is led by Dana White, the founder, and TKO Group Holdings, the operator.

Boxing fans need only to look to MMA to see what White and TKO can do for a combat sport. With UFC, they created an MMA ecosystem with standardized rankings, clear title paths, reliable event cadence, and top-notch production values.

How Zuffa Boxing plans to change the sport

Zuffa Boxing plans to change the sport of boxing by thinking outside the ring: by creating more transparent paths to bouts and titles, so fans can easily follow the journeys of their favorites; and, by presenting consistent event structures rather than fragmented schedules.

Zuffa Boxing is not about rewriting the rules of the sweet science. It’s about strengthening the system around them.

When and where will Zuffa Boxing events take place?

A total of 12 Zuffa Boxing events are scheduled to take place in 2026; the first, Zuffa Boxing 01, is set for tonight at Meta APEX in Las Vegas.

How to watch Zuffa Boxing

The answer to the question, “How to watch Zuffa Boxing?“, is simple: You can watch Zuffa Boxing on Paramount+. Here’s the rundown:

If you want to watch Zuffa Boxing events in 2026, all you need is a Paramount+ subscription. All 12 Zuffa Boxing events, including tonight’s Zuffa Boxing 01, are scheduled to stream live and on demand exclusively on Paramount+.
Your access to Zuffa Boxing events is included with your Paramount+ subscription (any plan). And, yup, your Paramount+ subscription (any plan) also gets you access to every UFC numbered event and Fight Night, too. All together now: No more pay-per-view.
Paramount+ will serve as the exclusive streaming home for Zuffa Boxing across the U.S., Canada, and Latin America.

Visit the Paramount+ Help Center to learn more about Paramount+ plans and pricing, and to get a list of supported devices.

Zuffa Boxing on Paramount+

Zuffa Boxing on Paramount+ is here. The professional boxing promotion kicks off with an eight-fight card scheduled for tonight, and paced by the middleweight clash of Ireland’s Callum Walsh vs. Mexico’s Carlos Ocampo. Get the event watch info below.

Zuffa Boxing 01

Date: Friday, Jan. 23, 2026
Venue: Meta APEX, Las Vegas, Nevada
Main event: Walsh vs. Ocampo
Start times (subject to change):
- Prelims: 6 PM ET/3 PM PT
- Main card: 9 PM ET/6 PM PT
- Streaming: Paramount+

Note: Fight cards, dates, and times are subject to change.
Zuffa Boxing 01 is just the start. As noted, a total of 12 Zuffa Boxing events are planned for this year; all Zuffa Boxing events will stream live and on demand, exclusively on Paramount+. It’s time to get in the fight.